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Solutions / In-House Marketing

Solutions for In-House Marketing

Built for in-house teams that ship globally

Standardize creative review across your entire team — same criteria, same process, same documentation — every time a campaign goes out.

The Challenge

What you're up against

Review quality varies by who runs it

Senior team members catch issues junior members miss. Cultural and legal knowledge isn't evenly distributed, and there's no system to close that gap consistently.

Multi-market launches have no shared checklist

Each regional team uses its own process. What's flagged in one market gets missed in another. Inconsistency creates risk and makes post-mortems difficult.

Brand and legal documents are checked manually

Reviewing creative against guidelines means opening PDFs and comparing line by line. It's slow, inconsistent, and doesn't scale when you're shipping across 10+ markets.

Approval decisions aren't documented

When legal asks why a campaign was approved, there's no structured record. Informal sign-offs in Slack and email don't hold up to scrutiny.

The Solution

How Sawyer Preflight helps

Repeatable workflow

Every analysis applies the same criteria. Saved document libraries and project templates mean junior team members run the same check as a senior brand manager.

Brief Alignment

Upload your strategy brief alongside the creative. Sawyer Preflight checks whether the finished work delivers the approved message, tone, and required elements.

Team management

Invite team members, assign roles, and scope access by project. Everyone works in one shared workspace without stepping on each other.

Audit trail

Every report is timestamped and tied to the team member who submitted it. Legal flags require explicit acknowledgment — documented evidence that a review took place.

Human verification

On Verified and higher plans, a specialist reviewer confirms AI findings before the report is shared — giving your team a second layer of assurance.

Standardize your team's creative review